"Reflecting on some of Brazil's foremost challenges, this book considers the sometimes porous relationship between legality and illegality in a country that is undergoing significant political and societal change. It brings together work by established scholars from Brazil, Euro…
Introduction : creative, cultural, and copyright industries -- Theoretical approaches -- Economic properties -- Creative worlds -- Fields of cultural production -- Case studies -- Music -- Fashion -- Incense -- Marketing creativity -- Markets -- Fairs and Festivals -- Celebritie…
The Oxford Handbook of Creative Industries
by Jones, Candace, Lorenzen, Mark, Sapsed, Jonathan
fromOxford Handbooks
Cultural marketing challenges -- From high art to popular culture -- The new culture participant -- Marketing and the external environment -- Consumer motivation and the purchase process -- Consumer segmentation -- Researching the consumer -- The product and the venue -- Pricing…
Creativity loosely refers to activities in the visual arts, music, design, film and performance that are primarily intended to produce forms of affect and social meaning. Yet, over the last few decades, creativity has also been explicitly mobilized by governments around the worl…
The political economy of popular culture -- Popular culture and the East Asian region -- Japan's popular culture powerhouse -- The creation of a regional market -- Japan's regional model -- Conclusion: Japanese popular culture and the making of East Asia.
"The book aims to counter the normative functioning of creativity in contemporary capitalism with a plethora of alternatives to radical creative practices. In the first part, titled 'Creative Capitalism', five authors analyze the forms of contemporary capitalism: on the one hand…
"The book aims to counter the normative functioning of creativity in contemporary capitalism with a plethora of alternatives to radical creative practices. In the first part, titled 'Creative Capitalism', five authors analyze the forms of contemporary capitalism: on the one hand…
"Although the academic study of development is well established, as is also its policy implementation, less considered are the broader, more popular understandings of development that often shape agendas and priorities, particularly in representative democracies. Through its acc…
