Although the 21st century library is competing with numerous web-based resources, its clients can benefit from using its research assistance, physical and online holdings, and physical space, so they need to understand what the library offers. Marketing the 21st Century Library …
This practical guide offers coverage of every element of library marketing and branding for all sectors, including archives and academic, public and special libraries.
This practical guide offers coverage of every element of library marketing and branding for all sectors, including archives and academic, public and special libraries.
This practical guide offers coverage of every element of library marketing and branding for all sectors, including archives and academic, public and special libraries.
This practical guide offers coverage of every element of library marketing and branding for all sectors, including archives and academic, public and special libraries.
This practical guide offers coverage of every element of library marketing and branding for all sectors, including archives and academic, public and special libraries.
Given their versatility and knowledge, now is the time for librarians to become champions of the information age as they improve the visibility and impact of libraries for readers, stakeholders and society. This resource provides strategies that librarians can use to raise their…
"If you are a librarian struggling to find the best strategy for the future of the profession in a rapidly changing information environment, this book is for you. People don't realize that librarians make information available and not just by search engine. This book will make p…
Given their versatility and knowledge, now is the time for librarians to become champions of the information age as they improve the visibility and impact of libraries to readers, to stakeholders, and in society.
Bizzle shows how successful libraries introduce new ideas into their presentations, web presence, and digital services. Marketing campaigns can be a challenge, and Bizzle shares universal concepts to promote a successful social media presence and increase community awareness of …