This book is written in an easy-to-understand style, following an enterprise development process through all the phases of development and deployment. Concepts are illustrated with real-world examples and the methods used are explained step-by-step. This book is for Oracle devel…
This book is written in an easy-to-understand style, following an enterprise development process through all the phases of development and deployment. Concepts are illustrated with real-world examples and the methods used are explained step-by-step. This book is for Oracle devel…
This title examines the technological, operational, and market transformations underway that are driving how Big Data is perceived and monetised in the post-Internet era. The book provides a framework for assessing Big Data readiness and an evaluation on the performance of firms…
This title examines the technological, operational, and market transformations underway that are driving how Big Data is perceived and monetised in the post-Internet era. The book provides a framework for assessing Big Data readiness and an evaluation on the performance of firms…
"Russell Walker investigates the use of big data to stimulate innovations in operational effectiveness and business growth. Walker examines the nature of big data and how businesses can use it to create new monetization opportunities. Using case studies of Apple, Netflix, Google…