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oglaševanje

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Browse all works related to oglaševanje.

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oglaševanje

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How advertising works

How advertising works: the role of research

0 Type: Book

Advertising by design

Advertising by design: generating and designing creative ideas across me…

by Landa, Robin

0 Type: Book

Marketing plans

Marketing plans: how to prepare them, how to use them

by McDonald, Malcolm, Wilson, Hugh

0 Type: Book

The concise encyclopedia of communication

The concise encyclopedia of communication

0 Type: Book

The commercialization of news in the Nineteenth Century

The commercialization of news in the Nineteenth Century

by Baldasty, Gerald J.

0 Type: Book

Captains of consciousness: advertising and the social roots of the consumer …

by Ewen, Stuart

0 Type: Book

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Subjects

oglaševanje (46) advertising (25) Množični mediji (9) mass media (9) trženje (8) Tržno komuniciranje (7) Marketing communication (6) Consumers (4) Marketing (4) Psihološki vidik (4) Združene države Amerike (4) Advertising -- Language (3) Blagovne znamke (3) Discourse analysis (3) Potrošniška družba (3) Psychological aspects (3) potrošniki (3) Advertisements (2) Advertising -- Social aspects (2) Analiza diskurza (2) COMMERCIALS (2) Communication en marketing (2) Communication in marketing (2) Consumer behavior (2) Consumer society (2) Customer relations (2) Družbeni vidik (2) Mass media and culture (2) Newspapers (2) Novinarstvo (2) Odnosi z javnostmi (2) Oglasi (2) Planiranje (2) Press (2) Tisk (2) United States (2) United States of America (2) Vedenje potrošnikov (2) Visual communication (2) Visual communications (2) Vizualne komunikacije (2) Vizualno komuniciranje (2) journalism (2) planning (2) potrošništvo (2) public relations (2) reklame (2) sociolinguistics (2) sociolingvistika (2) strateško načrtovanje (2) Časniki (2) 19. stoletje (1) 19th century (1) Advertising -- Comparison (1) Advertising -- Moral and ethi… (1) Advertising -- Motion pictures (1) Advertising -- Psychological … (1) Advertising -- Social aspects… (1) Advertising -- Television pro… (1) Advertising media planning (1) Branding (Marketing) (1) Children (1) Ciljno trženje (1) Cinéma -- Publicité (1) Classes sociales dans les méd… (1) Commercialization (1) Communication (1) Communication and culture (1) Communication et culture (1) Communication in politics (1) Communication politique (1) Comparison advertising (1) Consommateurs -- Comportement (1) Consommateurs -- États-Unis (1) Consumer profiling (1) Consumerism (1) Consumers -- United States (1) Consumption (Economics) (1) Consumption (Economics) -- Hi… (1) Consumption (Economics) -- Un… (1) Creative ability in business (1) Criticism (1) Créativité dans les affaires (1) Culture populaire -- États-Un… (1) Customer relations -- History… (1) Customer relations -- United … (1) Customer services -- Technolo… (1) Družbene vrednote (1) Družbeni procesi (1) Družbeni razredi (1) Encyclopedias (1) Englisch (1) Entreprises -- Image (1) Evaluation (1) Handling, Psychological (1) Happiness (1) Historical development (1) History (1) Ideas (1) Ideje (1) Informacijski viri (1) Information resources (1) Internet (1) Komercializacija (1) Komuniciranje (1) Komuniciranje in kultura (1) Kritika (1) Manipulation (Psychologie) (1) Manipulative behavior (1) Market relations (1) Marketing -- Aspect social (1) Marketing -- Gestion (1) Marketing -- Innovations (1) Marketing -- Management (1) Marketing -- Mednarodno oglaš… (1) Marketing -- Social aspects (1) Marketing -- Technological in… (1) Marketing relationnel (1) Mass media -- Social aspects (1) Mass media -- Social aspects … (1) Mass media and culture -- Uni… (1) Mass media and race relations (1) Mass media and race relations… (1) Mass media and sex (1) Mass media and sex -- United … (1) Mediji in kultura (1) Mednarodni marketing -- Zborn… (1) Mednarodni marketing -- Zborn… (1) Messages (1) Motion pictures -- Marketing (1) Médias -- Aspect social -- Ét… (1) Médias et culture (1) Médias et culture -- États-Un… (1) Médias et relations raciales … (1) Médias et sexualité -- États-… (1) Nove tehnologije (1) Novice (1) Oblikovanje cen (1) Odnosi med spoloma (1) Oglaševanje -- Trženje (1) Oglaševanje -- Vizualne komun… (1) Pensée (1) Periodicals (1) Periodika (1) Planification stratégique (1) Political parties (1) Politics (1) Politične stranke (1) Popular culture (1) Popular culture -- United Sta… (1) Popularna kultura (1) Positioning (Advertising) (1) Positionnement (Publicité) (1) Pospeševanje prodaje (1) Pozicioniranje (oglaševanje) (1) Profil des consommateurs (1) Publicité -- Aspect moral (1) Publicité -- Aspect psycholog… (1) Publicité -- Aspect social (1) Publicité -- Aspect social --… (1) Races (1) Radio (1) Rase (1) Relations publiques (1) Relationship marketing (1) Semiotics (1) Service à la clientèle -- Inn… (1) Social aspects (1) Social classes (1) Social classes in mass media (1) Social conditions (1) Sociologija potrošnje (1) Sporočila (1) Sreča (1) Strategic planning (1) Stratégie de marque (1) THEORY (1) Television programs -- Market… (1) Thinking (1) Thought and thinking (1) Trženje na podlagi odnosov (1) Tržne poti (1) Tržni odnosi (1) United States -- Social condi… (1) Verbraucher (1) Verbraucherverhalten (1) Violence (1) Vrednotenje (1) Werbesprache (1) Werbung (1) Zgodovinski razvoj (1) branding (1) corporate image (1) creativity (1) democracy (1) demokracija (1) digitalni marketing (1) filmi (1) gender relations (1) internetno trženje (1) manipulacija (1) nasilje (1) news (1) oglaševalske agencije (1) otroci (1) political communication (1) politika (1) politično komuniciranje (1) psihologija (1) réclame (1) semiotika (1) social process (1) social values (1) televizijske oddaje (1) teorija (1) trademarks (1) tržne raziskave (1) ustvarjalnost (1) zgodovina (1) Émissions télévisées -- Publi… (1) États-Unis -- Conditions soci… (1)

Contributor

Cook, Guy (3) Messaris, Paul (3) McDonald, Malcolm (2) Arens, William F. (1) Baack, Donald (1) Baldasty, Gerald J. (1) Bernbach, William (1) Clow, Kenneth E. (1) Conboy, Martin (1) Davis, Aeron (1) Dibb, Sally (1) Ewen, Stuart (1) Felton, George (1) Ferrell, O. C. (1) Forceville, Charles (1) Gray, Jonathan Alan (1) Gummesson, Evert (1) Heath, Robert (1) Jansson-Boyd, Cathrine V. (1) Kelley, Larry D. (1) Landa, Robin (1) Lois, George (1) Marchand, Roland (1) Maslen, Andy (1) McNair, Brian (1) Ogilvy, David (1) Percy, Larry (1) Phillips, Michael J. (1) Pride, SallyDWilliam M. (1) Reinhard, Keith (1) Ries, Al (1) Rogers, David L. (1) Schaefer, David H. (1) Schmitt, Bernd (1) Sheehan, Kim (1) Simkin, Lyndon (1) Tag, Nancy R. (1) Tanaka, Keiko (1) Trout, Jack (1) Turow, Joseph (1) Tuten, Tracy L. (1) Vrotsos, Karen (1) Weigold, Michael F. (1) Wilson, Hugh (1) Young, James Webb (1)

Publisher

Routledge (10) SAGE (9) Butterworth-Heinemann (2) Financial Times Prentice Hall (2) J. Wiley & Sons (2) McGraw-Hill (2) BasicBooks (1) Best Business Books (1) F. Angeli (1) Houghton Mifflin (1) J. Wiley (1) Kogan Page (1) McGraw-Hill Irwin (1) New York University Press (1) Open University Press (1) Phaidon Press (1) Polity (1) Prion (1) Quorum (1) Taylor & Francis Group, Routl… (1) The Haworth Reference Press (1) University of California Press (1) University of Wisconsin Press (1) W.W. Norton (1) Wiley (1) Yale University Press (1)

Year

2022 (1) 2020 (1) 2019 (1) 2018 (1) 2016 (1) 2015 (2) 2013 (1) 2012 (4) 2011 (4) 2010 (3) 2009 (2) 2008 (1) 2007 (3) 2006 (3) 2005 (2) 2004 (2) 2003 (3) 2001 (3) 2000 (1) 1999 (1) 1998 (1) 1997 (2) 1996 (1) 1992 (1)

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