"52" Result
Sort By:
Coffee is a commodity. You can get a cup at any café, sandwich bar or restaurant anywhere. So how did Starbucks manage to reinvent coffee as a whole new experience, and create a hugely successful brand in the process? The Starbucks Story tells the brand's story from its origins …
Coffee is a commodity. You can get a cup at any café, sandwich bar or restaurant anywhere. So how did Starbucks manage to reinvent coffee as a whole new experience, and create a hugely successful brand in the process? The Starbucks Story tells the brand's story from its origins …
The chairman and CEO of Starbucks relates how he and his team built a small Seattle company into a nationwide business phenomenon.
The chairman and CEO of Starbucks relates how he and his team built a small Seattle company into a nationwide business phenomenon.
The chairman and CEO of Starbucks relates how he and his team built a small Seattle company into a nationwide business phenomenon.
From the longtime CEO and chairman of Starbucks, a bold, dramatic work about the new responsibilities that leaders, businesses, and citizens share in American society today--as viewed through the intimate lens of one man's life and work. What do we owe one another? How do we cha…
"From the longtime CEO and chairman of Starbucks, a bold, dramatic work about the new responsibilities that leaders, businesses, and citizens share in American society today--as viewed through the intimate lens of one man's life and work. What do we owe one another? How do we ch…
