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How to Improve the Return on Your Social Marketing Investment This book more than adequately covers this increasingly important topic, as social media begins to take its rightful place on the center stage of not just marketing but a number of business disciplines. ROI of Social …
Invisible Search and Online Search Engines considers the use of search engines in contemporary everyday life and the challenges this poses for media and information literacy. Looking for mediated information is mostly done online and arbitrated by the various tools and devices t…
Web mining: applications and techniques
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Type: Book
"Marketing Through Search Optimization: How to be found on the Web is the step-by-step marketers guide to improving web ranking in search engines and getting sites listed effectively in online directories." "Submitting to search engines is only part of the challenge. It is also …
Describes the capabilities of Google, providing information on successful searching techniques, applications, and Gmail.
Your visual, step-by-step guide to search engine optimization, from an Internet marketing expertTechniques and best practices for search engine optimization are constantly evolving. This visual guide to SEO is fully updated with information on the latest and most effective ways …
Search engine optimization (SEO) is an ever-growing and powerful form of online marketing that allows business to grow in a faster, more cost-effective way by increasing traffic and visibility to a Web site. This updated resource remains the only book of its kind to take a visua…
