Companies can't survive without innovating. But most put far more emphasis on generating Big Ideas than on executing them turning ideas into actual breakthrough products, services, and process improvements. That's because 'ideating' is energizing and glamorous. By contrast, exec…
Many change management programmes designed to implement new technology are unsuccessful. The author draws upon a number of perspectives in change management and organisational strategy to show that failure is often not to do with technical factors but because of resistance of th…
"Strategic Management of Technological Innovation, 4e" by Melissa Schilling is the first comprehensive and rigorous, yet accessible text for the Technology and Innovation Management course. Unlike other books, Schilling's approach synthesizes the major research in the field, pro…
This text brings an engineer's perspective to the discussion of effective management of technology. It stresses technology's role in creating wealth and achieving competitiveness. There is emphasis on the importance of considering both the speed and scope of change in technologi…
En analyse af skiftende teknologi og dens betydning for virksomheders fremtidige succes
The capacity for technology businesses to grow and change with the times is linked to how they develop and market technological innovations. Despite the importance of technological changes for corporate vitality, there are documented instances of corporations failing to capitali…
In the intense competition of the global marketplace, there are six primary sources of sustainable competitive advantage which determine a company's short-term survival as well as long term market leadership. These six advantages are: research and development; production automat…
For undergraduate and graduate courses in technology strategy, management of innovation and technology, technology entrepreneurship, and engineering management. This book emphasizes how the future manager or entrepreneur can use strategic management of innovation and technology …
Leservurderinger: 1618344. .In a world of increasingly sophisticated customer needs, innovation is becoming central to corporate growth and prosperity, and is being recognised as a source of vitality and competitive advantage. What do we mean by 145;innovation 146;, and what mus…
