Tourism -- China

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The aim of this book is to examine the best practice in creating and delivering exciting and memorable visitor experiences from a cognitive psychological perspective. It consists of 17 chapters organized into six parts. Part I provides the theories and frameworks of the tourist …

The aim of this book is to examine the best practice in creating and delivering exciting and memorable visitor experiences from a cognitive psychological perspective. It consists of 17 chapters organized into six parts. Part I provides the theories and frameworks of the tourist …

Introduction : creating memorable experiences / Jianyu Ma, Jun Gao, Noel Scott -- How psychology can stimulate tourist experience studies / Svein Larsen, Rouven Doran, Katharina Wolff -- Tourism experience : a review / Noel Scott, Dung Le -- Exploring experience and motivation u…

"Most discussion of visitor experiences uses a behavioural or managerial approach whereby the way the visitors thinks is ignored - it's a black box. Visitor Experience Design is the first book of its kind to examine best practice in creating and delivering exciting and memorable…

The aim of this book is to examine the best practice in creating and delivering exciting and memorable visitor experiences from a cognitive psychological perspective. It consists of 17 chapters organized into six parts. Part I provides the theories and frameworks of the tourist …