Tourists -- Psychology

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The aim of this book is to examine the best practice in creating and delivering exciting and memorable visitor experiences from a cognitive psychological perspective. It consists of 17 chapters organized into six parts. Part I provides the theories and frameworks of the tourist …

Tourism, hospitality and event managers seek to provide WOW experiences to their visitors through better design and management. This book encourages the discussion of different facets of experience design such as emotions, attentions, sensations, learning, the process of co-crea…