Thesiss

During the past three decades, the apparel industry has witnessed great changes in market, consumer demand, and technology. As a result, new marketing and manufacturing strategies have been implemented to meet these changes. Although some studies have investigated mass customiza…

Traditional dress represents national culture and historical heritage and includes all items, garments, and body modifications that embody the past for members of a certain group. An embroidered ethnic garment holds significance and diverse cultural meanings for both the makers …

Bowdon, Georgia, has an almost century-long history related to the apparel industry. The public memory of this industry underplays the role played by Black workers and reinforces the traditional white, paternalistic ideology of the textile industry. This thesis examines the hist…