O presente Trabalho Final de Mestrado desenvolve um detalhado plano de negócios para uma unidade de alojamento no centro histórico de Viana do Castelo. Requer a reabilitação de um edifício devoluto e a instalação de oito confortáveis suites. Este Boutique Suites prestará um serv…
Cracker Barrel Old Country Store® is a chain restaurant and gift shop with its origins in the South. Formed in 1969 in Lebanon, Tennessee, its success story is one that has much to do with how the company has decided to market and advertise itself along regional lines. This thes…
Restaurants in Lebanon, a country with an economy relying heavily on its tourism sector, have flourished over the past decade. They are diverse, differentiated, and have helped to create an industry which is highly competitive and boasts high standards in quality and service. In…
"Open Tables: Restaurants and Reform in Progressive Chicago" considers restaurants as contentious spaces where larger debates about gender, class, race and ethnicity, public health, and the role of the state were carried out between the end of the Civil War and the ratification …
O presente projeto tem por objetivo a elaboração de um plano de marketing para o Restaurante Europa. Localizado na Foz do Arelho à beira mar, conta com 28 anos de história e é reconhecido pelo seu peixe fresco, iguarias deliciosamente caseiras, ambiente familiar e uma vista fant…