Administração de marketing

Administração de marketing

by Ayrosa, Eduardo Teixeira Baker, Michel Cerchiaro, Isabel Marques, Arlete Simille Neves, Marcos Fava

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Title Statements

  • Full title :Administração de marketing / [editado por] Michael J. Baker ; tradução [de] Arlete Simille Marques ; consultoria editorial [de] Isabel Cerchiaro, Eduardo André Teixeira Ayrosa, Marcos Fava Neves.

Edition Statements

  • Publication Date:2005.

Publication Statements

  • Publisher(s):Campus, Elsevier
  • Place of Publication:Rio de Janeiro
  • Language:por
  • Publication Date:2005.

Notes

Título original: The marketing book.

The Physical Object

  • Description:603 p. : il.

Edition Identifiers

  • ISBN:8535214143, 9788535214147
  • oclc:ocn246908483
  • Dewey Decimal:658.8

Subjects

Marketing Marketing -- Administração

Writers

Ayrosa, Eduardo Teixeira Baker, Michel Cerchiaro, Isabel Marques, Arlete Simille Neves, Marcos Fava

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