Title Statements
- Full title :Creative problem solving for managers : developing skills for decision making and innovation / Tony Proctor.
Summary
Stimulating and developing the creative potential of all members of an organization (not just those in the more traditionally creative functions such as design or research and development) is widely seen as contributing to performance and results. This textbook introduces ideas, skills and models to help students understanding how creative thinking can aid problem-solving.
Read More ↓Edition Statements
- Publication Date:2014
- Edition:Fourth edition
Publication Statements
- Publisher(s):Routledge
- Place of Publication:Milton Park, Abingdon, Oxon
- Language:eng
- Publication Date:2014
The Physical Object
- Description:xviii, 361 pages : : illustrations ; : 26 cm
Edition Identifiers
- ISBN:9780415714020, 0415714028, 0415345413, 9780415345415, 9780415714037, 0415714036, 0415345421, 9780415345422
- oclc:ocn844790022
- LC Classification:HD30.29
- Dewey Decimal:658.4/03
Table of Contents
1 CREATIVITY AND ITS IMPORTANCE IN BUSINESS -- 2 BLOCKS TO CREATIVITY -- 3 THEORIES OF CREATIVITY AND THE CREATIVE PROBLEM-SOLVING PROCESS -- 4 PROBLEM SOLVING AND IMPROVISATION -- 5 FACTORS INFLUENCING PEOPLE'S ABILITY TO UNDERTAKE IDEATION -- 6 OBJECTIVE FINDING, FACT FINDING AND PROBLEM FINDING/DEFINITION -- 7 MORPHOLOGICAL ANALYSIS AND RELATED TECHNIQUES -- 8 BRAINSTORMING AND ITS VARIANTS -- 9 LATERAL THINKING AND ASSOCIATED METHODS -- 10 SYNECTICS -- 11 PARADIGM BREAKING TECHNIQUES -- 12 MISCELLANEOUS IDEATION TECHNIQUES -- 13 EVALUATION -- 14 IMPLEMENTING IDEAS -- 15 COMPUTER-ASSISTED CREATIVE PROBLEM SOLVING.
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