Face value
We make up our minds about others after seeing their faces for a fraction of a second--and these snap judgments predict all kinds of important decisions. For example, politicians who simply look more competent are more likely to win elections. Yet the character judgments we make from faces are as inaccurate as they are irresistible; in most situations, we would guess more accurately if we ignored faces. So why do we put so much stock in these widely shared impressions? What is their purpose if …
Read More ↓Title Statements
- Full title :Face value / Alexander Todorov.
Summary
We make up our minds about others after seeing their faces for a fraction of a second--and these snap judgments predict all kinds of important decisions. For example, politicians who simply look more competent are more likely to win elections. Yet the character judgments we make from faces are as inaccurate as they are irresistible; in most situations, we would guess more accurately if we ignored faces. So why do we put so much stock in these widely shared impressions? What is their purpose if they are completely unreliable? In this book, Alexander Todorov, one of the world's leading researchers on the subject, answers these questions as he tells the story of the modern science of first impressions.
Read More ↓Edition Statements
- Publication Date:2017.
Publication Statements
- Publisher(s):Princeton University Press
- Place of Publication:Princeton
- Language:eng
- Publication Date:2017.
The Physical Object
- Description:1 online resource (327 pages) : : illustrations (some color)
Edition Identifiers
- ISBN:9781400885725, 1400885728
- oclc:on1125672039
- LC Classification:BF323.S63
- Dewey Decimal:153.7/58
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