Guide to managerial communication

Guide to managerial communication

by Munter, Mary

Type Book
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Managerial communication is different from other kinds of communication. Why? Because in a business or management setting, the most brilliant message in the world will do you no good unless you achieve your desired outcome. Therefore, instead of thinking of communication as a straight line from a sender to a receiver, visualize communication as a circle, as shown below, with your success based on achieving your desired audience response.

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Title Statements

  • Full title :Guide to managerial communication / Mary Munter, Lynn Hamilton.

Summary

Managerial communication is different from other kinds of communication. Why? Because in a business or management setting, the most brilliant message in the world will do you no good unless you achieve your desired outcome. Therefore, instead of thinking of communication as a straight line from a sender to a receiver, visualize communication as a circle, as shown below, with your success based on achieving your desired audience response.

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Edition Statements

  • Publication Date:©2016
  • Edition:Tenth edition

Publication Statements

  • Publisher(s):Pearson Education
  • Place of Publication:England
  • Language:eng
  • Publication Date:©2016

Notes

Contiene índice.

The Physical Object

  • Description:1 recurso en línea (1 recurso en línea (i, 185 páginas):) : ilustraciones

Edition Identifiers

  • ISBN:9781292021751, 1292021756, 9781292034973, 1292034971
  • oclc:on1154000812
  • Dewey Decimal:658.45

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