Internet marketing: an hour a day

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Title Statements

Full title :Internet marketing: an hour a day

Summary

"Proven, task-based approach to developing winning internet marketing campaigns If you've been seeking a practical, day-by-day, do-it-yourself plan for success in your Internet marketing, this is the book for you. The latest in the very popular Hour a Day series, this book gives you step-by-step instruction and clear action plans for all crucial aspects of successful internet marketing: SEO, website optimization, integration of social media and blogs, and pay-per-click strategies. Above all, it shows you how to use analytics effectively, so you can track and understand your results, then course-correct as you need. Provides step-by-step instruction to help you design, implement, and measure an internet marketing strategy Uses the empowering and winning approach that has made the books in the Hour a Day series top sellers Breaks down intimidating topics into approachable, hour-a-day tasks Covers key topics in step-by-step detail, including SEO, website optimization and usability, analytics, blog integration, social media, and pay-per-click strategies Offers expert guidance from an experienced and well-known internet marketer, Matt Bailey Drive targeted traffic to your site, keep them there, and convert them into happy customers with this refreshingly practical, roll-up-your-sleeves guide!"--

Edition Statements

Publication Date:2011.

Publication Statements

Publisher(s):Wiley Pub
Place of Publication:Indianapolis, Ind
Language:rus
Publication Date:2011.

The Physical Object

Description:1 online resource.

Edition Identifiers

ISBN:0470633743, 9780470633748, 9786613397638, 6613397636, 1283397633, 9781283397636, 1118087194, 9781118087190
oclc:ocn946618119
LC Classification:HF5415.1265
Dewey Decimal:658.8/72

Pt. 1. Understanding today's Internet marketing -- part 2. Month 1 : evaluate and research -- part 3. Month 2 : develop content that converts -- part 4. Month 3 : develop good site architecture -- part 5. Month 4 : expand your reach and measure results.