Marketing for tourism

Marketing for tourism

by Holloway, J. Christopher

Type Book
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This book is designed to be read by students and other starting out their careers in the travel and tourism business. It is ideally suited to those studying for General National Vocational Qualifications in Leisure and Tourism at levels 3 and 4, as well as those on Higher National Diploma (HND) courses.

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Title Statements

  • Full title :Marketing for tourism / J. Christopher Holloway.

Summary

This book is designed to be read by students and other starting out their careers in the travel and tourism business. It is ideally suited to those studying for General National Vocational Qualifications in Leisure and Tourism at levels 3 and 4, as well as those on Higher National Diploma (HND) courses.

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Edition Statements

  • Publication Date:2004.
  • Edition:4th ed

Publication Statements

The Physical Object

  • Description:xvii, 510 pages : : illustrations (some color), 1 map ; : 25 cm

Edition Identifiers

  • ISBN:0273682296, 9780273682295
  • oclc:ocm54499899
  • LC Classification:G155.A1
  • Dewey Decimal:910/.68/8

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