Marketing research

Marketing research

by McDaniel, Carl

Type Book
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Title Statements

  • Full title :Marketing research / Carl McDaniel, Jr. ; Roger Gates.

Edition Statements

  • Publication Date:2015.
  • Edition:10th ed

Publication Statements

  • Publisher(s):Wiley
  • Place of Publication:Singapore
  • Language:eng
  • Publication Date:2015.

The Physical Object

  • Description:1 v. (552 p.) : : illustrations ; : 26 cm

Edition Identifiers

  • ISBN:9781118808849, 1118808843
  • oclc:ocn960351947
  • Dewey Decimal:658.8302854678

Subjects

Études de marché Manuels d'enseignement supérieur Marketing Marketing -- Recherche Marketing research Marketing research -- Computer network … Marketing science conference

Writers

McDaniel, Carl Gates, Roger

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