Principios de marketing

Principios de marketing

by Kotler, Philip

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Title Statements

  • Full title :Principios de marketing / Philip Kotler, Gary Amstrong ; traduccion, Yago Moreno Lopez ; revisión técnica, Jesús García de Madariaga, Javier de Jesús Flores Zamora.

Edition Statements

  • Publication Date:©2008.
  • Edition:12a. ̇ed

Publication Statements

  • Publisher(s):Pearson Educacion
  • Place of Publication:Madrid
  • Language:spa
  • Publication Date:©2008.

Notes

Indices.

The Physical Object

  • Description:1 v. (XXXI, 747, 47, 37, 10 p.) : : il. ; : 25 cm

Edition Identifiers

  • ISBN:9788483224465, 8483224461
  • oclc:ocn630762512
  • LC Classification:HF5415
  • Dewey Decimal:658

Subjects

Análisis de mercado Investigación comercial Marketing

Writers

Kotler, Philip Armstrong, Gary Flores Zamora, Jesús García de Madariaga, Jesús Moreno López, Yago

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