RESEARCH METHODS FOR BUSINESS

RESEARCH METHODS FOR BUSINESS

by Sekaran, Uma

Type Book
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Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran' s popular and accessible style of writing, Roger Bougie draws upon his extensive experience in the field to present an up-to-date guide on business research which is ideal for aspiring mana…

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Title Statements

  • Full title :RESEARCH METHODS FOR BUSINESS.

Summary

Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran' s popular and accessible style of writing, Roger Bougie draws upon his extensive experience in the field to present an up-to-date guide on business research which is ideal for aspiring managers. The seventh edition has been fully revised and updated to include cutting-edge examples and.

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Edition Statements

  • Publication Date:2016.
  • Edition:7th ed

Publication Statements

  • Publisher(s):Wiley
  • Place of Publication:New York
  • Language:eng
  • Publication Date:2016.

The Physical Object

  • Description:1 online resource (447 pages)

Edition Identifiers

  • ISBN:9781119266846, 111926684X, 9781119266853, 1119266858
  • oclc:ocn993762189
  • LC Classification:HD30.4.S435 2016
  • Dewey Decimal:658.4034

Subjects

Affaires -- Recherche Business & Economics -- Management BUSINESS & ECONOMICS -- Reference BUSINESS & ECONOMICS / Skills Business research

Writers

Sekaran, Uma Bougie, Roger J.

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