Resonate: present visual stories that transform audiences

Reveals the underlying story form of all great presentations that will not only create impact, but will move people to action. Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like they've wasted their time? All too often, presentations don't resonate with the audience and move them to transformative action. Just as the author's first book helped presenters become visual communicators, 'Resonate' helps you make a strong connection with your audience and lead them to purposeful action. The author's approach is simple : building a presentation today is a bit like writing a documentary. Using this approach, you'll convey your content with passion, persuasion, and impact. Author has a proven track record, including having created the slides in Al Gore's Oscar-winning 'An Inconvenient Truth. Focuses on content development methodologies that are not only fundamental but will move people to action. Upends the usual paradigm by making the audience the hero and the presenter the mentor. Shows how to use story techniques of conflict and resolution. Presentations don't have to be boring ordeals. You can make them fun, exciting, and full of meaning. Leave your audiences energized and ready to take action with 'Resonate'.

Forward / Dan Post -- Introduction -- Chapter 1. Why Resonate? Persuasion is powerful -- Resonance causes change -- Change is healthy -- Presentations are boring -- The bland leading the bland -- People are interesting -- Facts alone fall short -- Stories convey meaning -- You are not the hero -- The audience is the hero -- Resonance Rule #1 -- Chapter 2. Lessons from Myths and Movies. Incorporate story -- Drama is everything -- Story templates create structure -- The hero's journey structure -- Crossing the threshold -- The contour of communication -- The beginning and call to adventure -- The middle : Contrast -- Call to action -- The end -- What is a Sparkline? -- Case Study : Benjamin Zander -- Zander's Sparkline -- Resonance Rule #2 -- Chapter 3. Get to Know the Hero. How do you resonate with these folks? -- Segment the audience -- Case Study : Ronald Reagan -- Meet the hero -- Meet the mentor -- Create common ground -- Communicate from the overlap -- Resonance Rule #3 -- Chapter 4. Define the Journey. Preparing for the audience's journey -- The Big Idea -- Plan the audience's journey -- Tools for mapping a journey -- Acknowledge the risk -- Address resistance -- Make the rew…