Small business marketing kit for dummies

Small business marketing kit for dummies

by Schenck, Barbara Findlay

Type Book
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Harness the power of marketing and watch your business grow. Packed with tips for low-cost, high-impact campaigns, this guide is your road map to launching a dynamic marketing campaign and taking advantage of the newest technologies and avenues for outreach.

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Title Statements

  • Full title :Small business marketing kit for dummies / by Barbara Findlay Schenck.

Summary

Harness the power of marketing and watch your business grow. Packed with tips for low-cost, high-impact campaigns, this guide is your road map to launching a dynamic marketing campaign and taking advantage of the newest technologies and avenues for outreach.

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Edition Statements

  • Publication Date:2012.
  • Edition:3rd ed

Publication Statements

Notes

Previous ed.: 2005.

Includes index.

CD-ROM includes worksheets.

The Physical Object

  • Description:xviii, 364 p. : : ill. ; : 24 cm. +

Edition Identifiers

  • ISBN:9781118311837, 1118311833
  • oclc:on1301382057
  • Dewey Decimal:658.8

Table of Contents

Introduction -- Getting your marketing bearings -- Laying the foundation for marketing success -- Marketing in a screen-connected world -- Getting the word out with ads, mailers, promotions, and publicity -- Winning and keeping customers -- The part of tens.

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Subjects

Writers

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Files & Downloads

  • Small Business Marketing Kit For Dummies -- (.pdf)

    PDF · 2.7 MB · updated