Market research is a myth. And by that, author Philip Graves, one of the world¹s leading experts in consumer behavior, means that the results of your typical market research campaign are completely unreliable. The idea that questions answered on a questionnaire or discussed in a…
Real meaning of the 16 personality types.
Utilising Jung's model of personality type and grounded in sixty years of personality studies, I'm Not Crazy, I'm Just Not You explains fundamental differences in the ways people read and respond to the same situations.
Utilizing Jung's model of personality type and grounded in sixty years of personality studies, I'm Not Crazy, I'm Just Not You illustrates basic differences in the ways people read and respond to the same situations. Authors Roger Pearman and Sarah Albritton apply the concepts o…