Voice sells!: die Macht der Stimme im Business
by Häusel, Hans-Georg, Fischbacher, Arno
fromManagement
Voice sells - Ihre Stimme verkauft! Das gilt im wörtlichen Sinne in jedem Verkaufsgespräch und für jeden Verkäufer. Das gilt im übertragenen Sinne für jedermann, denn wir alle "verkaufen" tagtäglich unsere Ideen, Argumente und uns als Person. Stimme ist ein Schlüsselreiz in der …
Influences: inside the invisible influences of persuasion -- Judgments: the mind's surprising shortcuts toward judgments -- Biases: the blind side of hidden biases -- Perceptions: how perceptions bend realities -- Strategies: knowing when to keep calm and carry on -- Expectation…
Pre-Suasion
Appeals in Modern Rhetoric: An Ordinary-Language Approach introduces students to current issues in rhetorical theory through an extended treatment of the rhetorical appeal, a frequently used but rarely discussed concept at the core of rhetorical analysis and criticism. Shunning …
Scott Adams -- a trained hypnotist and a lifelong student of persuasion -- was one of the earliest public figures to predict Trump's win, doing so a week after Nate Silver put Trump's odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a nov…
Scott Adams -- a trained hypnotist and a lifelong student of persuasion -- was one of the earliest public figures to predict Trump's win, doing so a week after Nate Silver put Trump's odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a nov…