"From the moment Margaret Thatcher met the Saatchi brothers, election campaigns would never be the same again. Suddenly, every aspiring PM wanted a fast-talking, sharp-thinking ad man on their team to help dazzle voters. But what were the consequences of their fixation with the …
"From the moment Margaret Thatcher met the Saatchi brothers, election campaigns would never be the same again. Suddenly, every aspiring PM wanted a fast-talking, sharp-thinking ad man on their team to help dazzle voters. But what were the consequences of their fixation with the …
Advertising and society: an introduction
Advertising and society: an introduction
Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging…
Now revised and updated to reflect the impact of emerging technologies, this new edition of "Advertising and Society" examines the evolution of advertising and its influence on society. To facilitate discussion and expose readers to all sides of each debate, chapters are organiz…
Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging…
Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging…
The SAGE handbook of political advertising
by Holtz-Bacha, Christina, Kaid, Lynda Lee
fromSage eReference
