Amazon - one of the world's most valuable companies - is worth more than Walmart, Netflix, Target, Nike and Costco combined. What are the secrets to its success? How can these insights be applied to other businesses in the e-commerce sector? The retail industry is facing unprece…
This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and demonstrates the added value resulting from a holistic narrative perspective. The authors take thereby a practice-based perspective from the viewpoint of managing d…
Organisations face a very wide range of risks that can impact the outcome of their operations. These events may inhibit what the organisation is trying to achieve (hazard risks), enhance what the organisation is doing (opportunity risks), or create uncertainty about the outcomes…
Organisations face a very wide range of risks that can impact the outcome of their operations. These events may inhibit what the organisation is trying to achieve (hazard risks), enhance what the organisation is doing (opportunity risks), or create uncertainty about the outcomes…
Organisations face a very wide range of risks that can impact the outcome of their operations. These events may inhibit what the organisation is trying to achieve (hazard risks), enhance what the organisation is doing (opportunity risks), or create uncertainty about the outcomes…
In a 'video first' world, video is one of the most effective tools marketers can use to raise brand awareness, engage consumers, drive website traffic and increase sales. Video Marketing takes a step-by-step and in-depth look at planning and creating great video campaigns, as we…
In a 'video first' world, video is one of the most effective tools marketers can use to raise brand awareness, engage consumers, drive website traffic and increase sales. Video Marketing takes a step-by-step and in-depth look at planning and creating great video campaigns, as we…
This new edition gathers more than 22 experts to outline the theory behind consulting, providing insight into change processes and management issues in the field. The business of consulting has grown faster than most other businesses, due not only to increased demand by clients,…
"Organization Development (OD) is key to ensuring that organizations and their people can adapt to and engage in ongoing change in today's fast-paced and competitive world. How can those responsible for managing change determine the most appropriate course of action for their or…
How can businesses transform to achieve competitive advantage in a digital-enabled world? How can managers and leaders create a culture that supports lasting change through these transformations?Building the Agile Business through Digital Transformation is an in-depth guide for …
WINNER: CILIP's Knowledge and Information Management Award 2019 - Information Resources Print CategoryThe way an organization manages and disseminates its knowledge is key to informed business decision-making, effectiveness and competitive edge. The Knowledge Manager's Handbook …
Design and implement a sustainable knowledge management framework with practical guidance from the internationally recognised standard ISO 30401.
WINNER: 2018 Les Plumes des Achats & Supply Chain - The Committee Special Prize As we learn more about the climate and biodiversity crisis, it is clear that how we make and consume things is a major part of the problem. Extraction and processing of materials, fuels and food make…
SHORTLISTED: Business Book Awards 2021 - Sales & MarketingEveryone knows that social media is free, millennials are all adept social media experts, that businesses always have to be available 24/7 and ultimately none of it really matters, as the digital space is full of fake new…
Using helpful and instructive, sometimes entertaining and occasionally eye-watering examples of what you should and should not do, this book debunks the most commonly held myths and shows you how to use social media effectively for work and at work. --
SHORTLISTED: CMI Management Book of the Year 2017 - Management Futures CategoryUnderstand how to drive business performance with your organizational data and analytics in the second edition of Data-Driven Organization Design.Using data and analytics is a key opportunity for busi…
SHORTLISTED: CMI Management Book of the Year 2017 - Management Futures CategoryData is changing the nature of competition. Making sense of it is tough; taking advantage of it is even tougher. There is a clear business opportunity for organizations to use data and analytics to tr…
"Understand how to drive business performance with your organizational data and analytics in the second edition of Data-Driven Organization Design.Using data and analytics is a key opportunity for businesses to transform performance and achieve success. With a data-driven approa…
Effective evaluation and measurement of learning and development initiatives is critical to maximise the impact of training, identify gaps for improvement and ensure that efforts are aligned to the business' needs. Learning Analytics outlines how analytical approaches can respon…
