Mark Thomas, a legendarily seditious comedian and human rights activist, is a recovering Coca-Cola addict, who decides to trek around the globe investigating the stories and people Coca-Cola's iconic advertising campaigns don't mention: child laborers in sugar cane fields of El …
From its invention as a cocaine-laced patent medicine in the Gilded Age to its globe-drenching ubiquity as the ultimate symbol of consumer capitalism, Coca-Cola's dramatic history unfolds as the ultimate business saga.
From its invention as a cocaine-laced patent medicine in the Gilded Age to its globe-drenching ubiquity as the ultimate symbol of consumer capitalism, Coca-Cola's dramatic history unfolds as the ultimate business saga.
Biographie de Roberto Goizueta, Président de Coca Cola Company. Un chapitre est consacré à Coca Cola et les Jeux Olympiques d'Atlanta.
Hoe geniale marketing en creatieve handelsgeest van Roberto Goizueta van Coca-Cola het bekendste produkt ter wereld maakten.
A biography of the chairman of the Coca-Cola company, Roberto Goizueta, a Cuban who started his career as a chemical engineer for Coke. In 1960 he fled Castro's Cuba with $200 in his pocket and 100 shares of Coke stock. At the time of his death in 1997 he was worth $1 billion an…
A biography of the chairman of the Coca-Cola company, Roberto Goizueta, a Cuban who started his career as a chemical engineer for Coke. In 1960 he fled Castro's Cuba with $200 in his pocket and 100 shares of Coke stock. At the time of his death in 1997 he was worth $1 billion an…
"A joint history of the Coca-Cola Company and Pepsico, Inc., takes in humble beginnings, infighting, unscrupulous market expansion and manipulation, sophisticated promotion campaigns, and international wheeling and dealing" [Amazon].
As calls for reparations to indigenous peoples grow on every continent, issues around resource extraction and dispossession raise complex legal questions. What do these disputes mean to those affected? How do the narratives of indigenous people, legal professionals, and the medi…
"As calls for reparations to indigenous peoples grow on every continent, issues around resource extraction and dispossession raise complex legal questions. What do these disputes mean to those affected? How do the narratives of indigenous people, legal professionals, and the med…
"As calls for reparations to indigenous peoples grow on every continent, issues around resource extraction and dispossession raise complex legal questions. What do these disputes mean to those affected? How do the narratives of indigenous people, legal professionals, and the med…
"As calls for reparations to indigenous peoples grow on every continent, issues around resource extraction and dispossession raise complex legal questions. What do these disputes mean to those affected? How do the narratives of indigenous people, legal professionals, and the med…