This guide shows how a company can provide technical support to solve its customers' problems and, at the same time, create satisfied users who will encourage others to buy the same products or services.
Esta quinta edición incorpora muchos cambios respecto a la edición anterior, donde se busca que el lector reconozca la importancia que tiene para cualquier empresa el buen diseño de una cadena de suministro, así como de su planeación y operaciones. Se presentan muchos ejemplos p…
First Published in 1999: This book stresses the service aspects of an organization - especially customer service, marketing, and organizational responsiveness, and how to create and provide outstanding customer value to the target market(s).
First Published in 1999: This book stresses the service aspects of an organization - especially customer service, marketing, and organizational responsiveness, and how to create and provide outstanding customer value to the target market(s).
Introduction to Customer Service Management: A Strategic and Operational Perspective /Robert Ebo Hinson, Ogechi Adeola, Terri R. Lituchy, and Abednego Feehi Okoe Amartey --Theme A: Customer Service as Shared Value --Who is A Customer? /Desmond Ayentimi --Defining a Customer-driv…
"Customer service management the world over is dynamic, with companies transitioning from a transactional to a more strategic view of the customer. Customers have evolved and transformed from 'passive audiences' to 'active players.' Consequently, businesses are moving away from …
"Customer service management the world over is dynamic, with companies transitioning from a transactional to a more strategic view of the customer. Customers have evolved and transformed from 'passive audiences' to 'active players.' Consequently, businesses are moving away from …