Presenting the theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models…
The academics who contributed to this collection are chiefly concerned with reflecting useful insights into the study of hospitality that encompass the commercial provision of hospitality and its counterpart in the private domestic setting.
The academics who contributed to this collection are chiefly concerned with reflecting useful insights into the study of hospitality that encompass the commercial provision of hospitality and its counterpart in the private domestic setting.
This title examines the nature, and unique characteristics, of the concepts, products and services offered in the international hospitality industry and provides the skills needed for business development.
"Hospitality Business Development analyses and evaluates the different aspects of business growth routes and development processes in the international hospitality industry. It considers the essential features of the strategic business context, in which any hospitality organisat…
Accompanied by the NRAEF student workbook for use in its ProMgmt certificate program, this book offers a comprehensive treatment of the entire hospitality industry, thoroughly updated to reflect the latest trends in the hospitality, foodservice, and travel-tourism industries.
by Kotler, Philip, Bowen, John T., Baloglu, Seyhmus
fromAlways learning
"In light of the tumultuous global changes which have dramatically affected the hospitality business, the third edition of Developing Hospitality Properties and Facilities provides insight into the reality of developing hospitality properties in challenging international context…
This book aims to shed light on the use of various modelling tools and simulation techniques in the domains of tourism and hospitality. It offers an essential introduction to the most popular methods used for modelling and simulating systems and phenomena of interest, and an ove…
This book aims to shed light on the use of various modelling tools and simulation techniques in the domains of tourism and hospitality. It offers an essential introduction to the most popular methods used for modelling and simulating systems and phenomena of interest, and an ove…
