Offers step-by-step instructions for everything involved in planning and running a retail business, covering such topics as budgeting, financial planning, marketing, using social media, and managing daily operations.
Since it was first published, Retail in Detail has helped tens of thousands of retail business owners successfully start and run their businesses. It has established a reputation as a no-nonsense, down-to-earth guide for small retailers. This fifth edition has been fully updated…
As the hipster classic Craft, Inc. Creative, Inc. is an essential for anyone ready to strike out on their own.
First : the new reality -- Takedowns : ignore the real world -- Go : make a dent in the universe -- Progress : embrace constraints -- Productivity : illusions of agreement -- Competitors : decommoditize your product -- Promotion : welcome obscurity -- Hiring : do it yourself fir…
A guide to starting a business that discusses defining the market, offering credit, getting insurance, hiring employees, setting policies, purchasing business equipment, technology security, building a Web site, advertising, selling techniques, bookkeeping, managing finances, an…
Join the millions who are starting side-gig businesses, and taking back their financial futures! Do-it-yourselfers and solopreneurs are everywhere, launching eBay stores, artisanal eats, e-books, life coaching services, apps, tutoring businesses--you name it--on top of their reg…