This first-ever book of its kind, Designing for the Greater GoodDesigning for the Greater Good include: cause-specific campaigns and case studies; logos and branding for nonprofits; websites, posters, brochures, advertising, and marketing materials for cause-related events and n…
"Get social with the bestselling social media marketing book No person can ignore social media these days-and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram-and brands are increasingly interwove…
Social media marketing all-in-one for dummies
by Krasniak, Michelle, Zimmerman, Jan, Ng, Deborah
fromFor dummies
Get social with the bestselling social media marketing book. No person can ignore social media these days--and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram--and brands are increasingly interwo…
Get social with the bestselling social media marketing book. No person can ignore social media these days--and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram--and brands are increasingly interwo…
Social media marketing all-in-one for dummies
by Krasniak, Michelle, Ng, Deborah
fromFor dummies
Demonstrates techniques for developing an effective Web marketing plan using social media, covering such topics as Facebook, Twitter, search engine optimization, social communities, blogs, and social media metrics for measuring results.
Social media marketing all-in-one for dummies
by Krasniak, Michelle, Zimmerman, Jan, Ng, Deborah
fromFor dummies
Demonstrates techniques for developing an effective Web marketing plan using social media, covering such topics as Facebook, Twitter, search engine optimization, social communities, blogs, and social media metrics for measuring results.
Social media marketing all-in-one
by Krasniak, Michelle, Zimmerman, Jan, Ng, Deborah
fromFor dummies
Get social with the bestselling social media marketing book. No person can ignore social media these days--and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram--and brands are increasingly interwo…
"Psychology and Consumer Culture provides an in-depth psychological analysis of consumerism that draws from a wide range of theoretical, clinical, and methodological approaches. The contributors to this edited volume demonstrate that consumerism and the culture that surrounds it…
'This is essential reading for social marketing practitioners, researchers and students. The book describes a comprehensive range of behaviour change theories of relevance to social marketing and is complemented with illustrative case studies to provide practical guidance on the…
