In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area -- not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fr…
This textbook provides students with the tools from intermediate microeconomics, game theory, and industrial organisation to make sound managerial decisions. It contains real-world examples, frontier research and an inclusion of modern topics, as well as balanced coverage of tra…
The authors reveal how to execute an innovation initiative. Regardless of the type of initiative, the crux of the challenge is that business organizations are not designed for innovation; they are designed for ongoing operations. And there are deep and fundamental conflicts betw…
Grounded in the latest research and illustrated with lively current case examples, this text introduces MBA and advanced-level undergraduates to the fundamental concepts and principles of strategy.
"Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examp…
"In Getting It Right the First Time, John Katsaros and Peter Christy argue that the most successful businesses will be those that accurately predict market conditions - especially the market changes that will occur within the crucial 18-to-36-month innovation window." "Showcasin…