Business research

Business research: a practical guide for students

by Collis, Jill

Type Book
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This is a practical guide for students at all levels who undertake a project in business, management or related areas. It explains the different aspects and stages of conducting business research simply and clearly, and in a logical sequence.

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Title Statements

  • Full title :Business research : a practical guide for students / Jill Collis & Roger Hussey.

Summary

This is a practical guide for students at all levels who undertake a project in business, management or related areas. It explains the different aspects and stages of conducting business research simply and clearly, and in a logical sequence.

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Edition Statements

  • Publication Date:©2021
  • Edition:Fifth edition

Publication Statements

  • Publisher(s):Red Globe Press
  • Place of Publication:London
  • Language:eng
  • Publication Date:©2021

Notes

Previous edition published as: Business research : a practical guide for undergraduate and postgraduate students. 2014.

The Physical Object

  • Description:xx, 351 pages : : illustrations ; : 26 cm

Edition Identifiers

  • ISBN:9781352011814, 1352011816, 9781352011821, 1352011824
  • oclc:on1266791277
  • LC Classification:HD30.4
  • Dewey Decimal:650.072

Table of Contents

Understanding research -- Dealing with practical issues -- Identifying your research paradigm -- Designing the research -- Searching and reviewing the literature -- Writing your research proposal -- Collecting qualitative data -- Analysing qualitative data -- Integrated collection and analysis methods -- Collecting data for statistical analysis -- Analysing data using descriptive statistics -- Analysing data using inferential statistics -- Writing your dissertation or thesis -- Publishing your research -- Troubleshooting.

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