Customer relationship management using business intelligence

Customer relationship management using business intelligence

by Sturdy, Graham R.

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Title Statements

  • Full title :Customer relationship management using business intelligence / by Graham R. Sturdy.

Edition Statements

  • Publication Date:2012.

Publication Statements

  • Publisher(s):Cambridge Scholars Pub
  • Place of Publication:Newcastle upon Tyne
  • Language:eng
  • Publication Date:2012.

The Physical Object

  • Description:xiv, 397 p. : : ill.

Edition Identifiers

  • ISBN:9781443842976, 1443842974
  • oclc:on1261951117
  • LC Classification:HF5415.5

Subjects

Business intelligence Customer relations -- Management

Writers

Sturdy, Graham R.

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