Marketing

Marketing

by Bovee, Courtland L.

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Title Statements

  • Full title :Marketing / Courtland L. Bovee and John V. Thill.

Edition Statements

  • Publication Date:1994.
  • Edition:Internat. 2Rev. ed

Publication Statements

  • Publisher(s):McGraw-Hill
  • Language:eng
  • Publication Date:1994.

The Physical Object

  • Description:896 unnumbered pages ; : 23 cm

Edition Identifiers

  • ISBN:0071138501, 9780071138505, 0070068798, 9780070068797
  • oclc:ocm60118851
  • LC Classification:HF5415
  • Dewey Decimal:658.8

Subjects

Marketing

Writers

Bovee, Courtland L. Houston, Michael J. Thill, John V.

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Files & Downloads

  • Marketing -- (.pdf)

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