Marketing

Marketing

by Kerin, Roger A.

Type Book
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Title Statements

  • Full title :Marketing.

Edition Statements

  • Publication Date:©2011.
  • Edition:4th ed

Publication Statements

  • Publisher(s):McGraw-Hill Irwin
  • Place of Publication:New York
  • Language:eng
  • Publication Date:©2011.

The Physical Object

  • Description:xlix, 500 pages : : color illustrations, color maps ; : 28 cm

Edition Identifiers

  • ISBN:9780078112065, 0078112060
  • oclc:ocn729342395
  • LC Classification:HF5415
  • Dewey Decimal:658.8

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Writers

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