Marketing management

Marketing management

by Marshall, Greg W.

Type Book
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Title Statements

  • Full title :Marketing management / Greg W. Marshall ..., Mark W. Johnston ...

Edition Statements

  • Publication Date:C 2019
  • Edition:3rd edition

Publication Statements

  • Publisher(s):McGraw-Hill Education
  • Place of Publication:New York, NY
  • Language:eng
  • Publication Date:C 2019

The Physical Object

  • Description:1 v. (xxii-403 p.) : : illustrations en coul. ; : 28 cm

Edition Identifiers

  • ISBN:9781259637155, 1259637158, 9781260084993, 126008499X
  • oclc:on1137280267
  • LC Classification:HF5415.13
  • Dewey Decimal:658.8

Subjects

Marketing Marketing -- Gestion Marketing -- Management

Writers

Marshall, Greg W. Johnston, Mark W.

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