Marketing management

Marketing management

by Kotler, Philip

Type Book
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Title Statements

  • Full title :Marketing management / Philip Kotler [and others].

Edition Statements

  • Publication Date:2009.

Publication Statements

  • Publisher(s):Pearson/Prentice Hall
  • Place of Publication:Harlow, England
  • Language:eng
  • Publication Date:2009.

The Physical Object

  • Description:xxxviii, 889 pages : : illustrations (some color) ; : 29 cm

Edition Identifiers

  • ISBN:9780273718567, 0273718568
  • oclc:ocn297404799
  • LC Classification:HF5415.13
  • Dewey Decimal:658.8

Subjects

Einführung Europe Marketing Marketing -- Gestion Marketing -- Gestion. -- Europe Marketing -- Management Marketing -- Management. -- Europe Marketingmanagement Marketingpolitik Marketingtheorie Marknadsföring Theorie

Writers

Kotler, Philip

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