Small business marketing kit for dummies
Harness the power of marketing and watch your business grow. Packed with tips for low-cost, high-impact campaigns, this guide is your road map to launching a dynamic marketing campaign and taking advantage of the newest technologies and avenues for outreach.
Read More ↓Title Statements
- Full title :Small business marketing kit for dummies / by Barbara Findlay Schenck.
Summary
Harness the power of marketing and watch your business grow. Packed with tips for low-cost, high-impact campaigns, this guide is your road map to launching a dynamic marketing campaign and taking advantage of the newest technologies and avenues for outreach.
Read More ↓Edition Statements
- Publication Date:2012.
- Edition:3rd ed
Publication Statements
- Publisher(s):Wiley
- Place of Publication:Hoboken, N.J
- Language:eng
- Publication Date:2012.
Notes
Includes index.
The Physical Object
- Description:1 online resource (xviii, 364 p. :) : ill.
Edition Identifiers
- ISBN:9781118383094, 1118383095
- oclc:on1153014090
- LC Classification:HF5823
- Dewey Decimal:658.8
Table of Contents
Pt. 1. Getting your marketing bearings -- pt. 2. Laying the foundation for marketing success -- pt. 3. Marketing in a screen-connected world -- pt. 4. Getting the word out,with ads, mailers, promotions, and publicity -- pt. 5. Winning and keeping customers -- pt. 6. The part of tens.
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