Stand out

by Anderson, Denise

Type Book

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Title Statements

Full title :Stand out / Denise Anderson.

Edition Statements

Publication Date:©2016.

Publication Statements

Publisher(s):Peachpit Press
Place of Publication:San Francisco, CA
Language:eng
Publication Date:©2016.

The Physical Object

Description:xi, 254 pages : : illustrations ; : 23 cm.

Edition Identifiers

ISBN:9780134134086, 0134134087
oclc:on1376929471

Machine generated contents note: SECTION ONE DESIGN A PERSONAL BRAND -- Create a visual identity that reveals your true and authentic brand -- 1.Get Personal with Your Brand -- Identifying your brand, its purpose, and the attributes that make it your own -- 2.Develop Your Brand Story -- Finding key insights and forming the core of your brand and visual identity -- 3.Design Your Brand Identity -- Translating your brand story into a visual identity -- 4.Promote Your Brand -- Creating an integrated brand campaign -- 5.Case Studies: Brand Identity Exploring student brands that stand out -- SECTION TWO BUILD A KILLER PORTFOLIO -- Build a body of work that represents the style, type, and industry-specific work you want to do -- 6.Prepare to Build Your Portfolio -- Eleven things to know before creating your book of work -- 7.Select Killer Work for Your Book -- Choosing projects that reveal your skills, talents, and passions -- 8.Create New Projects --

Note continued: Adding work to complete your book -- 9.Develop Your Presentation Layout -- Designing a portfolio that communicates who you are and what you can do -- 10.Make Images That Show Off Your Work -- Composing visuals that support …