The public relations handbook

The public relations handbook

by Theaker, Alison

Type Book
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This work combines theoretical and organizational frameworks for studying public relations with examples of how the industry works in practice. It traces the history and development of public relations, explores ethical issues and advises on training and entry into the profession.

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Title Statements

  • Full title :The public relations handbook / Alison Theaker.

Summary

This work combines theoretical and organizational frameworks for studying public relations with examples of how the industry works in practice. It traces the history and development of public relations, explores ethical issues and advises on training and entry into the profession.

Read More ↓

Edition Statements

  • Publication Date:2011.
  • Edition:4th ed

Publication Statements

  • Publisher(s):Routledge
  • Place of Publication:London
  • Language:eng
  • Publication Date:2011.

The Physical Object

  • Description:1 volume : : illustrations ; : 25 cm.

Edition Identifiers

  • ISBN:9780415598132, 0415598133, 9780415598149, 0415598141
  • oclc:ocn752782369
  • Dewey Decimal:659.2

Subjects

Business and Management Corporations -- Public relations Sociétés -- Relations publiques

Writers

Theaker, Alison

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  • The Public Relations Handbook -- (.pdf)

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