This is service design thinking

This is service design thinking: basics, tools, cases

by Schneider, Jakob, (Economist) Stickdorn, Marc

Type Book
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This is Service Design Thinking introduces an inter-disciplinary approach to designing services. Service design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about inside. The boundaries between products and services are blurring and it is time for a different way…

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Title Statements

  • Full title :This is service design thinking : basics, tools, cases / [concept and editing, Marc Stickdorn, Jakob Schneider ; authors, Kate Andrews [and others] ; contributors, Adam Lawrence [and others].

Summary

This is Service Design Thinking introduces an inter-disciplinary approach to designing services. Service design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about inside. The boundaries between products and services are blurring and it is time for a different way of thinking: this is service design thinking. A set of 23 international authors and even more online.

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Edition Statements

  • Publication Date:2011.

Publication Statements

  • Publisher(s):BIS Publishers
  • Place of Publication:Amsterdam, The Netherlands
  • Language:eng
  • Publication Date:2011.

The Physical Object

  • Description:1 online resource (367 pages) : : illustrations (some color)

Edition Identifiers

  • ISBN:9789063693169, 9063693168
  • oclc:ocn849722713
  • LC Classification:HF5415.5
  • Dewey Decimal:658

Table of Contents

What is Service Design?; Definitions: Service Design as an interdisciplinary approach; 5 principles of service design thinking; 1 It is user-centred; 2 It is co-creative; 3 It is sequencing; 4 It is evidencing; 5 It is holistic; Marketing: connecting with people, creating value; Who are these Service Designers?; Fields of service design; Product Design: developing products with service applications; Graphic Design: providing visual explanation; Interaction Design: services as a series of interactions; Social design: delivering positive social impact.

Strategic management: why corporations do what they do; Operations management: the relentless quest for efficiency; Design ethnography: taking inspiration from everyday life; How does service design work?; Tools of service design thinking; It is an iterative process; Stage 1 -- Exploration; Stage 2 -- Creation; Stage 3 -- Reflection; Stage 4 -- Implementation; AT-ONE: Becoming AT-ONE with your customers; What are the tools of Service Design?; This is a toolbox -- not a manual; This is a toolbox -- not a manual; Applied Service Design; Service design thinking in practice; Deep Service Design Thinking.

Deep service design thinking; In…

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Subjects

BUSINESS & ECONOMICS -- Industrial Mana… Business & Economics -- Management BUSINESS & ECONOMICS -- Management Scie… BUSINESS & ECONOMICS -- Organizational … Creative ability in business Creative thinking Créativité dans les affaires Customer services Lateral thinking Pensée latérale Service à la clientèle

Writers

Schneider, Jakob, (Economist) Stickdorn, Marc

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