"Following Tapscott's introduction, each chapter of Blueprint is authored by a member of the Alliance, all senior strategists and CEOs from today's most influential businesses--companies such as General Motors, Hewlett-Packard, IBM, MCI, and Nortel. Each covers a core area of th…
"Following Tapscott's introduction, each chapter of Blueprint is authored by a member of the Alliance, all senior strategists and CEOs from today's most influential businesses--companies such as General Motors, Hewlett-Packard, IBM, MCI, and Nortel. Each covers a core area of th…
"Following Tapscott's introduction, each chapter of Blueprint is authored by a member of the Alliance, all senior strategists and CEOs from today's most influential businesses--companies such as General Motors, Hewlett-Packard, IBM, MCI, and Nortel. Each covers a core area of th…
Industrial organization and the digital economy
"This book demystifies Net commerce and dissects the strategic challenges faced by companies that are embracing this new way of doing business. The author shows you how to create your blueprint, maximize return on your e-Investments, and continuously re-use your strategic and ar…
