Japan and the Internet Revolution challenges the portrait of Japan as a technologically slow-moving nation, lacking in creativity and entrepreneurial spirit. Overcoming the substantial barriers erected by the Japanese government to the introduction of the Internet, promoters and…
"This book is designed to address the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace"--Provided by publisher
"This book provides a discussion of the managerial aspects, solutions and case studies related to e-business, disseminating current achievements and practical solutions and applications"--Provided by publisher
"This book presents business-technology alignment processes, interaction processes, and decision making processes, in order to help the reader study information technology from a dynamic, rather than a static, perspective. By introducing two simple tools from system dynamic mode…
"B2B Digital Marketing Strategy is a decisive guide to the most recent developments in the field. It gives readers an overview of the latest frameworks and models, and shows how these can be used to overcome the everyday challenges associated with account targeting, data utiliza…
"Part 1 demystifies the startup world for the executives offering up an insider view on how and why unicorns exist and sometimes fail. It discusses the top 10 technology trends and top 10 consumer trends that will be relevant in the next decade. Part 2 describes in detail the di…
Emerging online product and service availability affords individuals and businesses worldwide numerous conveniences, while alternatively raising concerns in regard to online security, ethics, moral issues, and privacy, necessitating a framework for safety assurance and reliabili…
"This book identifies the multidimensional impact of e-adoption and provides theoretical and practical solutions for policy makers, managers, and researchers in government, industry, and academia"--Provided by publisher
