"Now in full-color throughout, the second edition of Packaging Design offers fully up-to-date coverage of the entire packaging design process, including the business of packaging design, design principles, the creative process, and pre-production and production issues. New chapt…
This visual resource covers the entire packaging design process, including design principles, the creative process, and pre-production and production issues.
"Now in full-color throughout, the second edition of Packaging Design offers fully up-to-date coverage of the entire packaging design process, including the business of packaging design, design principles, the creative process, and pre-production and production issues. New chapt…
Now in full-color throughout, the second edition of Packaging Design offers fully up-to-date coverage of the entire packaging design process, including the business of packaging design, design principles, the creative process, and pre-production and production issues. New chapte…
100 design principles for creating packages.
This book outlines and demonstrates basic package design guidelines and rules through 100 principles in the areas of research, planning, and execution. This book is a quick reference and primer on package design, and the principles that make design projects successful. Highly vi…
This book outlines and demonstrates basic package design guidelines and rules through 100 principles in the areas of research, planning, and execution. This book is a quick reference and primer on package design, and the principles that make design projects successful. Highly vi…
This book, the second in the series following Really Good Logos Explained, addresses the elements of effective packaging vs. packages that aren't successful and what makes a particular design more powerful or attention-getting than others.
" ... Specific praise and criticism of the decisions and details that made ... package designs from around the world stand out from the rest. ... examines the aesthetics of good package design, and points out, with ... specific detail, exactly what makes each design sing."--Back…
