"Social Movements for Good tells the stories behind five of today's most successful Millennial-generation social good movements by companies and nonprofits. In exploring each movement highlighted in the book, the reader will learn about leaders that created these movements, indi…
Cover -- Title Page -- Copyright -- Contents -- Preface -- Part I Light the Fuse -- Chapter 1 Tinderbox: Hazardous Unwritten Rules -- Who We Are -- Why Best Practices Persist -- Ossification of Playbooks -- Playbooks Produce Orthodoxy -- The Plan -- Chapter 2 Spark: Acceleration…
The reality of being an entrepreneur -- Getting started -- Business basics -- Action -- To know and not to do -- What is success? -- Opportunity -- Failure -- Do what you say -- Making money doing nothing -- Stop caring -- Lying to our children.
Sometimes it is easy to generate charts and graphs look fine to you, but don't clearly communicate the information that they represent. Knaflic's own knack for clarity will help you sharpen your message when using data in your business presentations.
Cover -- Title Page -- Copyright -- Contents -- Foreword -- Preface -- Acknowledgments -- Chapter 1: Welcome to the Future -- Welcome to Autonomic Marketing -- Welcome to Artificial Intelligence for Marketers -- Detect -- Decide -- Develop -- Whom Is This Book For? -- The Bright…
"Crest the data wave with a deep cultural shift Creating a Data-Driven Culture explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive backg…