Advertising and sales promotion strategy

Advertising and sales promotion strategy

by Tellis, Gerard J.

Type Book
Rate 0.0 /5
Details
Files
Reviews
Download

Title Statements

  • Full title :Advertising and sales promotion strategy / Gerard J. Tellis.

Edition Statements

  • Publication Date:1998.

Publication Statements

  • Publisher(s):Addison-Wesley
  • Place of Publication:Reading, Mass
  • Language:eng
  • Publication Date:1998.

The Physical Object

  • Description:xvii, 483 pages : : illustrations (some color) ; : 26 cm

Edition Identifiers

  • ISBN:0321014111, 9780321014115
  • oclc:ocm36942549
  • LC Classification:HF5823
  • Dewey Decimal:658.8/2

Subjects

advertising Consommateurs Marketing -- Gestion Marketing -- Management Plans médias Publicité Sales promotion Ventes -- Promotion Werbung

Writers

Tellis, Gerard J.

Rate & Review

0.0/5
(0 people Voted)

No reviews yet. Be the first to rate this work.

Files & Downloads

No downloadable files are registered for this work yet.

Log in to request a copy