Marketing

Marketing

by Bovee, Courtland L.

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Title Statements

  • Full title :Marketing / Courtland L. Bovée; Michael J. Houston; John V. Till.

Edition Statements

  • Publication Date:1995
  • Edition:2

Publication Statements

  • Publisher(s):McGraw-Hill
  • Place of Publication:New York
  • Language:eng
  • Publication Date:1995

Edition Identifiers

  • ISBN:0070068798, 9780070068797
  • oclc:ocn902216763

Subjects

Marketing

Writers

Bovee, Courtland L. Houston, Michael J. Till, John V.

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