"Amazon is ubiquitous in our daily lives--we stream movies and television on Amazon Prime Video, converse with Alexa, receive messages on our smartphone about the progress of our latest orders. In Buy Now, Emily West examines Amazon's consumer-facing services to investigate how …
"An in-depth analysis of Amazon as a ubiquitous brand that has decisively shaped retail, both online and off, and normalized monpoly"--
This retail manual uncovers the key elements that separate the great retailers from the average, the killer brands from the also-rans. Covering everything from creating the ultimate retail experience to understanding your customer, the book provides practical ideas and strategie…
Le merchandising
by Fady, André, Renaudin, Valérie, Vyt, Dany, Seret, Michel
fromVuibert gestion
"A non-technical guide to leveraging retail analytics for personal and competitive advantage Style & Statistics is a real-world guide to analytics in retail. Written specifically for the non-IT crowd, this book explains analytics in an approachable, understandable way, and provi…
"Traditional retail is becoming increasingly volatile and challenged as a business model. Brick-and-mortar has shifted to online, while online is shifting into pop-up storefronts. Virtual stores in subway platforms and airports are offering new levels of convenience for harried …
Traditional retail is becoming increasingly volatile and challenged as a business model. Brick-and-mortar has shifted to online, while online is shifting into pop-up storefronts. Virtual stores in subway platforms and airports are offering new levels of convenience for harried c…
The Road Map for a New Era in Retail The Retail Revival documents the rise of an incredible new era of consumerism leading to a complete redefinition of what retail is. The book provides perspective on how massive demographic and economic shifts, as well as historic levels of te…
Introduction -- Numerous, young, female, and poorly paid: a profile of the U.S. retail workforce and its context -- Change and variation in retail jobs in the United States: a view from case studies -- Competitive and labor strategies: addressing sustainability -- Comparing reta…
Retail is now the largest employer in the United States. For the most part, retail jobs are "bad jobs" characterized by low wages, unpredictable work schedules, and few opportunities for advancement. However, labor experts Françoise Carré and Chris Tilly show that these conditio…
