Customer knowledge management

Customer knowledge management: people, processes, and technology

by Al-Shammari, Minwir

Type Book
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"This book introduces an integrated approach to analyzing and building customer knowledge management (CKM) synergy from distinctive core advantages found in key organizational elements"--Provided by publisher.

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Title Statements

  • Full title :Customer knowledge management : people, processes, and technology / Minwir Al-Shammari.

Summary

"This book introduces an integrated approach to analyzing and building customer knowledge management (CKM) synergy from distinctive core advantages found in key organizational elements"--Provided by publisher.

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Edition Statements

  • Publication Date:c2009.

Publication Statements

Notes

"Premier reference source"--Cover.

The Physical Object

  • Description:1 online resource (xxiv, 360 p.)

Edition Identifiers

  • ISBN:9781605662596, 1605662593
  • oclc:on1298714456
  • LC Classification:HF5415.5
  • Dewey Decimal:658.4/038

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